Landing Page SEO Checklist

# Landing Page SEO Checklist

## Summary

- Score: 100/100 (ready)
- Landing page: BFCM Growth Kit
- Primary keyword: BFCM growth kit
- Campaign type: paid-search

## Issues

- No major issues found.

## Checklist

### Message and offer
- [x] headline is specific, benefit-led, and clear above the fold. (critical)
- [x] headline includes the primary keyword or campaign intent naturally. (critical)
- [x] offer copy explains audience, promise, proof, and next step without thin content. (critical)
- [x] trust proof, customer evidence, guarantee, or credibility signal is visible near the CTA. (recommended)

### SEO metadata
- [x] meta title is unique, keyword-aligned, and 35 to 65 characters. (critical)
- [x] meta description summarizes the offer and search intent in 110 to 165 characters. (critical)
- [x] URL slug is lowercase, readable, and stable for campaign reuse. (recommended)
- [x] canonical URL points to the preferred landing page URL. (critical)

### Social preview
- [x] Open Graph title, description, and image are ready for sharing. (critical)
- [x] Twitter Card metadata matches the campaign promise. (recommended)

### CTA and conversion
- [x] CTA is specific and tells visitors exactly what happens next. (critical)
- [x] page has one primary conversion goal instead of competing CTAs. (critical)
- [x] primary CTA appears above the fold and repeats after proof sections. (critical)
- [x] forms, thank-you states, redirects, and error messages were tested end to end. (critical)

### UTM and analytics
- [x] UTM naming rules are defined for source, medium, campaign, content, and term. (critical)
- [x] analytics pageview and attribution collection are installed. (critical)
- [x] conversion event, lead event, or purchase event is configured and tested. (critical)

### Launch QA
- [x] mobile layout keeps headline, CTA, form, and proof blocks usable. (critical)
- [x] speed budget is checked for hero images, scripts, and tracking tags. (recommended)
- [x] campaign can be launched with SEO, CTA, UTM, analytics, and QA aligned. (critical)