UTM Taxonomy Template Generator

# UTM Taxonomy

## Summary
- Channels: 3
- Rows: 8
- Sources: 8
- Mediums: 3

## Convention
- Campaign pattern: `{initiative}_{audience}_{region}_{period}`
- Example: `summer_launch_prospects_global_2026_q3`
- Validation regex: `^[a-z0-9]+(?:_[a-z0-9]+){3,}$`

## Channel mappings
| Channel | Platform | Source | Medium | Campaign | Content |
| --- | --- | --- | --- | --- | --- |
| Paid search | Google Ads | google | cpc | {initiative}_{audience}_{region}_{period} | {creative}_{placement} |
| Paid search | Microsoft Ads | bing | cpc | {initiative}_{audience}_{region}_{period} | {creative}_{placement} |
| Paid social | Facebook Ads | facebook | paid_social | {initiative}_{audience}_{region}_{period} | {creative}_{placement} |
| Paid social | Instagram Ads | instagram | paid_social | {initiative}_{audience}_{region}_{period} | {creative}_{placement} |
| Paid social | LinkedIn Ads | linkedin | paid_social | {initiative}_{audience}_{region}_{period} | {creative}_{placement} |
| Paid social | TikTok Ads | tiktok | paid_social | {initiative}_{audience}_{region}_{period} | {creative}_{placement} |
| Email | Newsletter | newsletter | email | {initiative}_{audience}_{region}_{period} | {link}_{position} |
| Email | Lifecycle Email | lifecycle | email | {initiative}_{audience}_{region}_{period} | {message}_{link} |

{
  "requiredParams": [
    "utm_source",
    "utm_medium",
    "utm_campaign"
  ],
  "allowedSources": [
    "bing",
    "facebook",
    "google",
    "instagram",
    "lifecycle",
    "linkedin",
    "newsletter",
    "tiktok"
  ],
  "allowedMediums": [
    "cpc",
    "email",
    "paid_social"
  ],
  "caseStyle": "lowercase",
  "separator": "underscore",
  "campaignPattern": "^[a-z0-9]+(?:_[a-z0-9]+){3,}$"
}